WEBVTT
1
00:00:04.639 --> 00:00:12.640
Hi, you live don too. The Sensu Wow for you young.
2
00:00:19.879 --> 00:00:22.239
This is the pipe Man here on the Adventures pipe
3
00:00:22.239 --> 00:00:25.239
Man W four c Y Radio. And this is the
4
00:00:25.359 --> 00:00:29.600
Positively pipe Man segment where we have a resident expert
5
00:00:29.640 --> 00:00:35.359
on powerful business strategies that and he represents an amazing
6
00:00:35.479 --> 00:00:39.000
company that you have to check out called Next Step CFO.
7
00:00:39.880 --> 00:00:41.920
So welcome to the show, Michael Barbarita.
8
00:00:42.520 --> 00:00:45.799
Thank you for having me again, Dean. So this week
9
00:00:45.880 --> 00:00:49.439
I want to talk about something that has happened about
10
00:00:49.439 --> 00:00:52.119
three or four times and sometimes just comes in rushes
11
00:00:52.600 --> 00:00:57.359
where people are having trouble collecting their receivables. Now, if
12
00:00:57.399 --> 00:01:00.000
you want to be good at collecting receivables, which should
13
00:01:00.079 --> 00:01:02.880
be every company you can think of, UH, if you
14
00:01:02.920 --> 00:01:04.959
want to be good at collecting receivable is you really
15
00:01:05.000 --> 00:01:08.959
have to have an account's receivable policy that's done consistently.
16
00:01:10.640 --> 00:01:12.920
It can't you can't take a vacation from it. You've
17
00:01:12.959 --> 00:01:16.519
got to stay right on it. And I'm gonna give
18
00:01:16.519 --> 00:01:19.879
you an example of a of an account's receivable policy
19
00:01:19.920 --> 00:01:22.920
that that has worked very well for my clients once
20
00:01:23.000 --> 00:01:28.560
they establish it and actually put it into UH into
21
00:01:28.799 --> 00:01:35.680
into finally implement it and execute it. So if first
22
00:01:35.680 --> 00:01:37.799
of all, somebody and it might be it might be
23
00:01:37.840 --> 00:01:40.640
the business owner, I prefer not to be more like
24
00:01:40.640 --> 00:01:44.599
a bookkeeper. They need to review accounts receivable once a
25
00:01:44.680 --> 00:01:49.480
week to determine if there are any past do accounts now, uh,
26
00:01:49.760 --> 00:01:53.560
if you have terms and people are paying within terms,
27
00:01:53.760 --> 00:01:58.359
I'm not talking about that. I'm talking about those past due. Uh.
28
00:01:58.400 --> 00:02:01.439
With on the accounts receivable report that are that's not
29
00:02:01.640 --> 00:02:03.959
to fade to the right. On the accounts you see
30
00:02:04.000 --> 00:02:08.039
what report meaning they're over thirty days or there or
31
00:02:08.120 --> 00:02:11.280
anywhere between one and thirty days, pass due over thirty days,
32
00:02:11.280 --> 00:02:16.360
over ninety days. So once an account gets passed due
33
00:02:16.960 --> 00:02:21.159
anywhere between three and seven days need you need to
34
00:02:21.199 --> 00:02:25.159
call them. So you need to make a policy to
35
00:02:25.240 --> 00:02:28.919
call those customers and see what you know if there's
36
00:02:28.919 --> 00:02:32.280
a problem, or just make a courtesy call and reminding
37
00:02:32.319 --> 00:02:37.439
them that their account is passed due. And by the way,
38
00:02:37.759 --> 00:02:41.719
every month for any pass due, even if it's on time,
39
00:02:42.400 --> 00:02:45.840
every month you should be sending statements to your customers
40
00:02:46.199 --> 00:02:50.719
with the balance with the open balance. So that should
41
00:02:50.719 --> 00:02:55.520
be happening in the background, and so the clients get
42
00:02:55.639 --> 00:02:58.319
get a call, you'll leave a message if they're not there,
43
00:02:59.240 --> 00:03:01.400
you don't get a return learn call. Three days later,
44
00:03:01.960 --> 00:03:05.520
you make a second call, uh. And then if they
45
00:03:05.599 --> 00:03:09.080
don't pay after the second call or they don't return
46
00:03:09.159 --> 00:03:13.960
your call, what I recommend clients do is it's called
47
00:03:14.039 --> 00:03:18.560
a ten day demand letter. And what I'm gonna do
48
00:03:18.639 --> 00:03:21.360
is I'm gonna, i know, for the people who are
49
00:03:21.560 --> 00:03:26.800
on the on the road listening, I'm gonna give it
50
00:03:26.840 --> 00:03:30.759
a shot here and and share my screen uh and
51
00:03:30.840 --> 00:03:35.400
show people a specific and I'm gonna walk you through
52
00:03:35.439 --> 00:03:40.120
this ten day demand letter. So what it is. If
53
00:03:40.120 --> 00:03:42.719
you went to a collection agency right away, this is
54
00:03:42.759 --> 00:03:45.199
the first thing they would do. So what I'm doing
55
00:03:45.360 --> 00:03:49.240
is I'm circumventing going to a collection agency and having
56
00:03:49.280 --> 00:03:52.280
you prepare it. It's called a ten day demand letter.
57
00:03:52.599 --> 00:03:57.120
And what it is, it's a letter that has your
58
00:03:57.159 --> 00:04:02.360
company letter had the date, and then ten day demand
59
00:04:02.560 --> 00:04:08.400
in big bold higher level font letters, and then attention
60
00:04:08.840 --> 00:04:14.400
to whoever is the customer, and then you list out
61
00:04:14.719 --> 00:04:18.720
the invoices that have passed to one by one, plus
62
00:04:18.959 --> 00:04:21.959
make sure you put an interest line item in there
63
00:04:22.319 --> 00:04:26.160
at one and a half percent a month because sometimes
64
00:04:26.199 --> 00:04:29.639
they will pay the interest. Then you put down the
65
00:04:29.680 --> 00:04:32.839
total due, and you write this will be turned over
66
00:04:32.879 --> 00:04:36.839
to collection attorneys if payment is not received by ten
67
00:04:36.920 --> 00:04:38.920
days after the date of the letter, and you could
68
00:04:38.959 --> 00:04:42.519
put actually the date on there, and if you accept
69
00:04:42.519 --> 00:04:45.519
credit cards, you put that you accept credit cards, and
70
00:04:45.560 --> 00:04:50.240
then you write thank you and address it with your
71
00:04:50.800 --> 00:04:53.720
with your typical whatever you are, maybe the president of
72
00:04:53.720 --> 00:04:57.240
the company or maybe the CFO or whoever's doing it,
73
00:04:57.279 --> 00:05:00.639
the bookkeeper, it doesn't matter who's ever doing it. And
74
00:05:00.720 --> 00:05:04.319
you must send this letter out, return receipt, request it
75
00:05:05.199 --> 00:05:09.480
because that gets their attention. Now people are gonna say, oh,
76
00:05:09.560 --> 00:05:11.360
I don't want to give that to a to a
77
00:05:11.399 --> 00:05:16.040
good customer. The point is is they're not a good
78
00:05:16.079 --> 00:05:17.120
customer if they don't.
79
00:05:16.920 --> 00:05:20.360
Pay, and if you let it go once, they're going
80
00:05:20.399 --> 00:05:25.079
to do it all the time. I myself, like anybody
81
00:05:25.079 --> 00:05:28.000
that's ever owed me money, whenever you're nice to them,
82
00:05:28.040 --> 00:05:28.920
they don't pay you.
83
00:05:29.399 --> 00:05:34.759
That's right. And so all I'm saying is that they
84
00:05:34.800 --> 00:05:37.920
owe the money, let's get let's let's tell them that
85
00:05:37.959 --> 00:05:39.839
they need to collect it. Otherwise they're going to go
86
00:05:39.920 --> 00:05:44.480
to a collection agency now after ten days if they
87
00:05:45.000 --> 00:05:48.240
make another one last courtesy call, and then if they
88
00:05:48.279 --> 00:05:52.240
don't respond, to that call. Then you take it to
89
00:05:52.279 --> 00:05:55.000
the collection attorney. And the reason is it's very simple,
90
00:05:55.920 --> 00:05:58.720
and I've done it. I do it all the time,
91
00:05:58.959 --> 00:06:04.279
and I have I have threatened to repossess vehicles of companies.
92
00:06:04.360 --> 00:06:09.680
I've actually repossessed a vehicle. Although they pay as soon
93
00:06:09.720 --> 00:06:12.399
as as soon as the sheriff comes to take the vehicle,
94
00:06:12.800 --> 00:06:15.439
that's it. Ball game's over. We're getting a check.
95
00:06:15.879 --> 00:06:16.439
See.
96
00:06:17.000 --> 00:06:22.079
The problem is is that companies that are experiencing accountsel
97
00:06:22.079 --> 00:06:25.199
receivable problem is it because the customer doesn't have the money.
98
00:06:25.480 --> 00:06:29.759
They're just deciding to pay somebody else. That's all it is.
99
00:06:30.920 --> 00:06:34.839
So all this does, especially you have to send it certified.
100
00:06:35.160 --> 00:06:39.839
It reminds them to send the letter. Now, forty percent
101
00:06:39.920 --> 00:06:43.319
of the time, in my history and my experience, forty
102
00:06:43.360 --> 00:06:45.240
percent of the time they'll pay off of that letter.
103
00:06:46.279 --> 00:06:48.639
Twenty percent of the time they'll pay it with the interest.
104
00:06:50.240 --> 00:06:52.079
You can force the interest if you want. You don't
105
00:06:52.079 --> 00:06:55.959
have to, but and make sure all your invoices say
106
00:06:56.000 --> 00:06:59.319
that one and a half percent interest is do on
107
00:06:59.480 --> 00:07:02.279
late on a late payment, that's very important to put
108
00:07:02.279 --> 00:07:05.279
that in there. But even if you didn't, still put
109
00:07:05.279 --> 00:07:09.800
the interest in there. On the demand letter SOUF and
110
00:07:09.959 --> 00:07:14.680
so of the time you're getting paid faster, uh, and
111
00:07:14.720 --> 00:07:17.360
you're getting paid sometimes a little more because of the interest.
112
00:07:18.240 --> 00:07:22.279
But and then if they don't pay, then they're probably
113
00:07:22.439 --> 00:07:25.160
they're probably going to be dead beats if they don't pay.
114
00:07:25.279 --> 00:07:27.439
And that's when you put the collection agency on them,
115
00:07:28.519 --> 00:07:31.560
and you make sure you have a collection agent who
116
00:07:31.639 --> 00:07:36.839
is also also we'll go to small claims court for
117
00:07:36.879 --> 00:07:40.399
you and all that they take a third. And that's
118
00:07:40.399 --> 00:07:42.680
why I do the demand letter because it circumvents that.
119
00:07:43.439 --> 00:07:48.920
But it always it works extremely well and it gets.
120
00:07:50.360 --> 00:07:53.920
Because that's what you'll end up with is nothing now.
121
00:07:54.319 --> 00:07:57.439
So and that's another thing I think that's important to
122
00:07:57.439 --> 00:07:59.279
focus on because when people like, well, I'm not going
123
00:07:59.360 --> 00:08:01.759
to use a collection agency because in I won't get
124
00:08:02.079 --> 00:08:04.560
them all the money. Well, you're not going to get
125
00:08:04.600 --> 00:08:07.759
any of the money otherwise, and they think these people
126
00:08:07.839 --> 00:08:11.439
are going to pay them. I've had people that literally
127
00:08:11.560 --> 00:08:15.040
tell me that they didn't get paid so they can't
128
00:08:15.040 --> 00:08:18.319
pay me. I'm like, yeah, you're getting paid by your
129
00:08:18.480 --> 00:08:22.639
client and your business has no bearing on whether you
130
00:08:22.720 --> 00:08:23.079
pay me.
131
00:08:23.639 --> 00:08:24.160
That's right.
132
00:08:24.360 --> 00:08:27.800
Like you can't say that to FPL, which is the
133
00:08:27.959 --> 00:08:30.800
electric company here in Florida. You can't say that to
134
00:08:30.879 --> 00:08:34.840
your you know, your car payment, your mortgage payment. They
135
00:08:34.879 --> 00:08:38.440
don't care who doesn't and doesn't pay you. It's your
136
00:08:38.519 --> 00:08:40.360
obligation to pay them no matter what.
137
00:08:41.240 --> 00:08:43.720
And that's the point the paying the pay. There's nobody
138
00:08:43.720 --> 00:08:46.240
who has zero in the company bank account today. They
139
00:08:46.279 --> 00:08:50.480
always have something and they're paying something. Yeah, and so
140
00:08:52.120 --> 00:08:55.759
you know the reason why your account is passed due
141
00:08:56.000 --> 00:08:59.200
or your client or customer is past due is because
142
00:08:59.240 --> 00:09:01.960
they're paying something else and they're not giving you the priority.
143
00:09:02.360 --> 00:09:06.799
And this demand letter puts you up above anybody else.
144
00:09:06.840 --> 00:09:08.919
They will think it a pay before they paid you.
145
00:09:09.840 --> 00:09:11.879
It simply does. And that's why it works so well.
146
00:09:13.080 --> 00:09:15.840
But then, but there are clients, you know, sixty percent
147
00:09:15.840 --> 00:09:17.360
of the time there were going to be dead beats
148
00:09:17.360 --> 00:09:21.000
anyway that you have to take the collection uh, and
149
00:09:21.480 --> 00:09:24.519
you'll let the attorney handle. It's in their hands from
150
00:09:24.600 --> 00:09:28.159
then on. And then you know, sometimes people pay when
151
00:09:28.159 --> 00:09:30.799
they get the collection letters from the from the attorneys.
152
00:09:31.159 --> 00:09:33.919
But the attorney has to be both a bill collector
153
00:09:34.840 --> 00:09:41.960
and go to claims us preferably an attorney a collection attorney. Yeah,
154
00:09:42.080 --> 00:09:44.399
that's the best one to get. They'll they'll you'll pay
155
00:09:44.440 --> 00:09:47.360
a third, but you at least get paid and then
156
00:09:47.399 --> 00:09:49.399
you know, do business with that customer again. Because I
157
00:09:49.440 --> 00:09:52.440
see people they're doing that as well. After somebody doesn't
158
00:09:52.440 --> 00:09:53.919
pay them, they go back to the well and do
159
00:09:54.000 --> 00:09:55.879
business with them again, and the same thing happens.
160
00:09:56.759 --> 00:09:59.360
So they and then the people hold a carrot out
161
00:09:59.440 --> 00:10:02.240
is what happened, you know. I can't tell you how
162
00:10:02.240 --> 00:10:04.720
many things people have done to me in my career
163
00:10:05.440 --> 00:10:08.480
with the carter. I don't buy into it, but they
164
00:10:08.480 --> 00:10:10.720
always think they're pulling it over on you, like they
165
00:10:11.120 --> 00:10:14.240
they'll put something, Oh, I have a referral that's going
166
00:10:14.279 --> 00:10:17.960
to be coming for you, and and he's big money,
167
00:10:18.000 --> 00:10:22.519
blah blah blah blah. But I can't pay you my payments,
168
00:10:22.879 --> 00:10:27.960
but I'm sending you this as something that will help out. YEA, yeah, no,
169
00:10:28.279 --> 00:10:30.399
pay your bill exactly.
170
00:10:30.919 --> 00:10:33.120
And that's really that's what it comes down to. And
171
00:10:33.159 --> 00:10:36.159
so I bring this up because a lot of business
172
00:10:36.200 --> 00:10:38.600
owners lately with me that they say that they have
173
00:10:38.720 --> 00:10:41.039
trouble collecting, and this is what I've been this is
174
00:10:41.080 --> 00:10:43.679
what I've been suggesting, and the take and they and
175
00:10:43.720 --> 00:10:46.080
they work, and they work, and they obviously get paid
176
00:10:46.120 --> 00:10:49.320
to say, yeah, they paid me. Okay, good, there it is,
177
00:10:49.720 --> 00:10:51.559
and you didn't go to a collection agent. When you
178
00:10:51.600 --> 00:10:55.840
send the ten date to me, you know you've circup
179
00:10:55.919 --> 00:10:59.519
ento the process. You've given yourself priority. You've given yourself
180
00:10:59.559 --> 00:11:02.120
priority for future invoices too, by the way, because they
181
00:11:02.159 --> 00:11:05.200
know the process. And by the way, here's one other
182
00:11:05.240 --> 00:11:12.039
important point. If you're too afraid to do that, what
183
00:11:12.120 --> 00:11:14.360
I'm suggesting is you go ahead and you do it.
184
00:11:14.840 --> 00:11:17.039
And then if somebody says, hey, why did you do
185
00:11:17.120 --> 00:11:19.720
that to me? You know, somebody who's maybe been a
186
00:11:19.759 --> 00:11:22.360
customer a long time, you say, oh, you know what,
187
00:11:22.679 --> 00:11:25.440
it's just a bookkeeping thing. This is just our process,
188
00:11:25.600 --> 00:11:29.519
and it's somehow went through the cracks that your particular
189
00:11:30.240 --> 00:11:34.600
certified mail went out. That's all you're saying. And it's over,
190
00:11:35.759 --> 00:11:38.960
and it's over. It's a bookkeeping procedure, that's all you say.
191
00:11:39.000 --> 00:11:42.120
And by the way, it is totally.
192
00:11:43.879 --> 00:11:47.360
How do they get more information from you about this
193
00:11:47.559 --> 00:11:50.240
and many other powerful business strategies.
194
00:11:50.799 --> 00:11:53.960
So what I like doing, Dean is a book interviews.
195
00:11:54.080 --> 00:11:58.279
This is where because my because business is constantly changing,
196
00:11:58.320 --> 00:12:01.120
I like to keep my book updated with fresh new material,
197
00:12:01.600 --> 00:12:04.360
and so I get that fresh new material from business owners.
198
00:12:04.360 --> 00:12:06.639
And the way a book interview works is it's sixty
199
00:12:06.679 --> 00:12:10.480
minutes on zoom. I present strategies from my book and
200
00:12:10.519 --> 00:12:16.200
then I asked the business owner if the strategy they
201
00:12:16.279 --> 00:12:19.200
were just presented, what the impact would be for a
202
00:12:19.240 --> 00:12:21.639
business that would implement it in their industry, and then
203
00:12:21.639 --> 00:12:24.519
I document it for the book. But the beautiful thing
204
00:12:24.559 --> 00:12:27.000
about it is they get to learn business strategies that
205
00:12:27.159 --> 00:12:30.320
competition isn't doing. And so to get a book interview,
206
00:12:30.360 --> 00:12:35.600
to go to NEXTSTEPCFO dot net, forward slash contact, fill
207
00:12:35.600 --> 00:12:38.159
out the contact form in the message section, put the
208
00:12:38.159 --> 00:12:42.759
words book interview, and then I'll send you a calendar
209
00:12:42.799 --> 00:12:44.639
link so you can schedule the book interview and we
210
00:12:44.679 --> 00:12:45.320
go from there.
211
00:12:46.480 --> 00:12:51.639
Beautiful. Well, once again a great week of powerful business
212
00:12:51.679 --> 00:12:55.799
strategies from you, Michael Barberina, and thank you for all
213
00:12:55.840 --> 00:12:58.519
you do for businesses to help them out and everybody.
214
00:12:58.559 --> 00:13:03.200
I implore you to reach out to Michael because he
215
00:13:03.799 --> 00:13:06.720
even if you're successful, he can help you with strategies
216
00:13:06.759 --> 00:13:10.240
I will make you more successful. And tune in next
217
00:13:10.240 --> 00:13:14.039
week because we will have some more powerful business strategies
218
00:13:14.080 --> 00:13:19.200
with Michael Barbarita. Thank you, thank you, Thank you for
219
00:13:19.279 --> 00:13:22.480
listening to the adventures of Patemn.
220
00:13:23.080 --> 00:13:26.559
I'm w for Cui Radio.