April 14, 2026

The Value of Public Speaking

Show Notes
Transcript

Michael Barbarita of Next Step CFO and Powerful Business Strategies will discuss The Value of Public Speaking – If you want to really make an impact in business you must be able to speak at live events. Don’t believe me, ask Warren Buffet

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Hi, you have done to censure. Wow for you young.

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This is the Pipe Man here on the Adventures pipe

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Man W four c Y Radio with our resident expert,

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Michael Barbarita from Next Step CFO, and we're going to

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talk some powerful business strategies. If you tuned in last week,

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you heard what we're going to talk about this week.

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But because it was so weird, because you know, last week,

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I was just seeing a video about somebody talking about

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how they love public speaking, and most people absolutely hate it,

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fear it. It's feared more than death. But there's serious value.

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So let's talk about the value of public speaking.

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Well, uh, Dean, I got to my story.

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I Uh, I used to I don't want to call

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it pass out, but the fright was so fearful it

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would it would interrupt my voice, My voice would change. Uh.

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People could tell that I was nervous because I was

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shaking all over the place. I used to when I

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was you know, before I before I owned Ski Town,

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I UH was in uh financial you know, I was

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a senior financial analyst for Fortune five hundred companies and

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I had to I remember specifically, one day I had

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to give a just a little testimonial to an employee,

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this is like a I mean, like anything like I'm

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doing now, I could never have done, uh you know.

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Several years ago, because it's just this is this is.

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Just beyond uh my my fit, my way over my

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fear level. So uh I it was just a little

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testimonial for an employee. I couldn't finish it. I had

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to get my my boss who was there, had to

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kind of push me off the stage and finish it.

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And because the fear, the fear of public speaking I

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had was was equal to if you're falling off a

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twenty story building, how do you feel between stories twenty

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five and fifteen?

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That's the fear.

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Yeah, that's pretty bad, that's pretty feutiful. And that was

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a consistent fear. And so what I did is I

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went to toast Masters for ten years and that was

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that had an incredibly favorable impact. And uh, you know,

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there were the club that I went to is every

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two weeks and you go at your own pace, and

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it was incredibly incredibly valuable. It doesn't you know. It's like,

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if you're a compulsive gambler, you're always a compulsive gambler,

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even though you're cured. Yeah, you have a fear of

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public speaking. You'll always have a fear of public speaking.

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But I learned how to manage it so that it

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did so that the fear isn't evident, and the fear

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is it goes away.

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It actually it actually goes away.

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So tidbit to add to that too. Yeah, And from

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my experience, every single public speaker on the planet has

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a fear of public speaking. I'm just saying it right now,

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right right.

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I think you're right.

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And what happens to me. It's like music ours too.

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I interview a lot of music doors. Every one of

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them has stage right till they get on stage. And

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that happens to me too. When I do seminars or

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public speaking events. Before I get on the stage, I'm

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like going through it in my mind. Am I gonna

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forget this? Am I gonna do this? Blah blah blah

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blahh The minute that Mike turns on, the minute I

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get on that stage, there's a switch that switches in

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my brain. Because of techniques and because of practice, and

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because of being used to it, that I just go

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into a natural mode that I'm not in when I'm

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off the stage, you know, And I get in the

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zone and then all those things I was nervous about,

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they don't even occur to me while I'm on stage, right.

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I know it's amazing, isn't it amazing? It really is.

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But so anyway, now we here to talk about the

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value of public speaking. But I wanted to share that

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story because there's a lot of people who could use

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the help. And Postmasters is just unbelievable. I know that

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people say, oh, I have to go to a meeting

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every couple of weeks and all that, but it is

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incredibly valuable.

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I'm a big advocate, Okay, as somebody that was a

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member of the National Speakers Association and the Florida Speakers

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Association and Toastmasters. I think out of all them, Toastmasters

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was the most beneficial because you're around other people like

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yourself in the same situation, and you get to cheer

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each other on and support each other and help each other.

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Right, And they go right down to the detailed dean

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where they count your oohs and adds, you know what

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I mean. They go right down to the detail. So

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if you are somebody who says a lot of odds,

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you're gonna hear it from an evaluator as toast fastest yea.

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And so they go right down to that level, and

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they also go down to the grammarian level.

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They check your grammar.

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If you made some grammatical mistakes while speaking, they're gonna

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point it out. So that's the granular level that they

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go down that they utilize at toast fastest.

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That's so effective. It's just such an effective methodology.

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That's what I think makes it better than the other

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associations because the other associations you just go to workshops

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and seminars to learn, whereas this is something that's interactive,

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engaging and gives you specific feedback for you opposed to

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some cookie cutter information.

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Right.

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And there's plenty of speaking parts out of meeting. It's

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not just that the speech giver. It's also like you

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could be a grammarian. You got to get up and explain, oh,

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he used this type of language and this type of

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language and this was incorrect and that kind of thing.

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So it is it is incredibly beneficial.

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But today we are we are talking about the value

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of public speaking, and it's incredible. Whether it's live is

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always better, but whether it's live or even online, the

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public speaking person is the person who's speaking is the authority,

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is looked at as the authority, and it carries a

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ton of weight. And it allows people to even make

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offers from the stage, which is a technique that's utilized

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every day, nine million times a day. Right and yeah,

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and so to learn the skill, and once again, toast

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Masters is the place to go. It's cheap, real cheap.

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I think I paid ninety bucks a year for my membership.

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But uh, if you can, if you can get that skill,

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and it doesn't take that long, you go as fast

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as you want in toast Master.

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That's the beauty of it. Some people are they go

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from uh, you.

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Know, zero to hero in about six months, not you know,

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six to nine months because they want to go really

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fast and they want to they want to make sure

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that they uh, that they pick up that skill quickly.

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But it teaches you.

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Everything and and to have that skill mastered is absolutely invaluable.

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It's been it's been absolutely invaluable to me. And I

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think that uh. And by the way, you can ask

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Warren Buffett, he'll tell you. He'll tell you the same

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thing that public speaking is one of the greatest skills

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that you can acquire and you know, for those who

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can't want mobile for whatever reason and can't get out.

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You know, even zoom appearances have still the authority.

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If you're running a meeting on Zoom, if you're running

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a webinar on.

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Zoom, you are the authority.

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You're getting the attention, You're going to be the focal point,

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and they're gonna listen to you.

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And I want to speak to some benefits of what

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you're talking about about authority, because I'm just gonna say that,

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first of all, yes, you are deemed the authority, which

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gives you more credibility. They automatically assume your experience, you're educated,

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you're trained, They areaically assume you're an expert. It puts

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you on a higher level than your competition. You know.

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It also allows you to create these relationships before you

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have a relationship, okay, because how many people attend some

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kind of event where there's a speaker that they absolutely like,

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become a super fan of that speaker because of that,

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and they're the ones going to the speaker asking to

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do business opposed to you having to try to sell them.

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So it just puts you way above and it commands

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more revenue too, because what you charge compared to somebody

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that's not doing public speaking charges can you can command

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a lot more money and people will pay it because

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people perceive value that you're a public speaker, because they

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assume you must be an expert.

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Right, It's so true, that's so true. It's it's just

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a great it's a great vehicle. And like I said,

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if you're not mobile, go ahead and do webinars and

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and present online. It's not as good, but it certainly

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carries a lot of weight.

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Yeah, totally. And I will also add too that you know,

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it also saves you time as a business person, an

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effort because the way I look at it is, I'd

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rather if I'm going to pitch my product, my service,

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my message, whatever it is, it's a hell of a

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lot better to pitch it to a whole room full

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of people at once, opposed to let's say you even

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only have like two hundred people in the room. Be

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a lot better to pitch them all at once than

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to go and visit each and every one of those people.

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And then you talk to bigger numbers where you have ten,

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twenty fifty thousand people. There's no way you're going to

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see those or talk to those people individually, so you'll

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get business that you have never gotten before because you're

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reaching a much larger prospect database.

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Absolutely, it's called a one to many model, Yes, exactly,

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one to one.

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It's one to many.

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That's the way it should big, right, great, So, how

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can people contact you for more insight on the value

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of public speaking and just powerful business strategies in general.

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Go to NeXTSTEP CFO dot net. Uh, you can download

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our book for free. You could also go to the

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contact page. Love to do a book interview with business owners.

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So because I'm always updating my book called Powerful Business Strategies,

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and it you know, it's sixty minutes on zoom. I

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present strategies from my book and then I ask you

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if the strategy, how the strategy would work if business

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owners were to implement it in your industry, and then

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I documented.

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For the book. So it's it's real simple.

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It's a you know, I get value out of it,

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so I can make sure I keep my book updated

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with the latest strategies, and then you get a value

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when you hear the strategies and how they work. So

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go to next step CFO dot net. Go to the

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contact form at the top of the page, fill out

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the form and in the message section put book interview

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and away we.

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Go, nice, Away we go, and listen. I have to

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agree with you. If Warren Buffett is successful with him

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thinks it's a good idea. Everybody should do it because listen,

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you always want to pattern yourself after success. Absolutely well,

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thanks once again, and we will talk again next week

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here on the Adventures of Pipeline W four c Y Radio,

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the Positively Pipemin segment, and I think we should discuss

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some creative follow up methods.

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Yeah, I think that's a good idea.

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Thank you for listening to the Adventures of Pipemin on

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W for CUI Radio.

The Value of Public Speaking

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